Bridges Blog
Digital
6 Questions to Ask Before You Choose a Web Designer
Anyone with a computer can claim to be a web designer, and many do. I've met many business owners who hire-in an inexperienced person to create and manage the website and social..
What to Expect from a Digital Marketing Agency?
Especially if you are new to the concept, digital marketing can seem intimidating. You might have heard about its benefits, but what should you actually expect from a digital..
7 Hilarious Reasons You May Be A Great Digital Marketer
Our office has pretty much done away with email. We use Slack for everything. It’s really enhanced our communication and it’s ideal for our distributed, mobile team. My favorite..
3 Reasons You May Need a Website Redesign
Have you thought about giving your website a facelift? Perhaps you envision a flat, web 2.0, icon-rich website, because it’s in style right now and you want to have the best..
What are business owners doing with their yellow pages?
Have you said goodbye to your yellow pages? We’re Okies, but feel free to fill in “OKC” with your city’s name, except for those of you who live in San Francisco, where unsolicited..
How to Run an Inbound Marketing Campaign
Who is leading the pack in new client/customer acquisition in your market? Their secret probably is that they are using some form of inbound marketing to attract that new revenue...
3 Ways Website Marketing Can Make You More Money
There is a Joe Chernov quote we live by here at Bridges: "Good marketing makes the company look smart. Great marketing makes the customer feel smart."
Marketing vs Advertising: Which is Right for My Business?
Everyone is talking about digital marketing and digital advertising, and the small business owner has every right to be confused. What is this inbound marketing everyone is..
Your Business Website Isn't Your Office Building, Stop Treating It Like One
A business website is not an office building. This seems a fairly obvious statement, yet the majority of business websites are envisioned, developed, designed and used as if they..
Is Digital Marketing ROI Really the Best Around?
It is becoming harder and harder to resist the evidence that points to digital advertising as the most efficient tool to reach and convert potential customers these days. Whether..
The Importance of An Integrated Social Media Strategy for Marketing
Studies have shown that social media is the top daily online activity in the USA, dominating even email and Google. If you have a product or service to sell, you should already be..
How Does Growth-Driven Web Design Work?
If your business still doesn’t have a website, odds are that it is because you do not feel ready for the financial commitment - websites are usually expensive, and complicated,..
3 Approaches to Building a Website
Even the most hardened, old-school business people will have to agree that a website is an absolute must for any company: among other things it gives you 24/7 representation,..
Google Ads Ditch The Sidebar
The Adwords inventory located on the sidebar of the search engine results page (SERP) has gone away. Additionally, there are now up to four units at the top of the SERP, above the..
How Slack is Helping Us Delight Our Customers
It’s 12:20 pm on Sunday afternoon. I reach into my purse to take my cell phone off silent mode as I walk out of church, and my home screen is sporting a new notification from..
