An SEO service can help drive traffic to a website, but without compelling content those visitors won’t stay. That’s why content creation should be an important focus when..
We all know how important a website is to a business’s online strategy. Almost every business, whether B2B, B2C, non-profit, local or global needs an online presence to reach..
SEO and content marketing are related fields, but they are not the same thing. Content marketing is an excellent marketing approach that many companies use to make their search..
Is using a subdomain for my blog better or worse for SEO rankings than using a subfolder or subdirectory? The short answer is subdirectory. However, there is a third option that..
Absolutely. Because if you’re trying to reach the type of customer who needs--- and will purchase -- your company’s goods or services, you’ll need the power of a B2B SEO agency..
In our seven years of business, we’ve talked to a lot of family-owned, legacy and small businesses over the years. They usually reach out to us when business has slowed down,..
SEO guru and founder of Backlinko, Brian Dean, recently published the results of an interesting study, done in collaboration with Northstar Research Partners, about the state of..
We’re excited to announce that we’ve become a Gold-Tier HubSpot Certified Agency Partner. HubSpot, a leading CRM, marketing, sales, and customer experience platform, works..
All start-up founders and small business owners face countless challenges each day: securing funding, staying afloat, growing at the right pace, building a solid team. Many of..
In this episode of Marketing Salsa, Jake explains how you can get off of the website redesign treadmill and acquire more clients.
On the surface of it, lead generation services sound pretty great. They do all the legwork, and you get to reap the rewards and have a full sales pipeline developed for you - no..
Asking "Do I need to work on my marketing or sales?" is like asking "Do I need offense or defense?" It doesn't matter which sport you choose, any fan will tell you that they're..
When you're putting together your B2B sales plan, there are several key things that you need to know. By understanding them, you can develop a more efficient sales strategy that..
If you have sales and marketing challenges to overcome, then you need an effective sales enablement program. More and more companies are jumping on this bandwagon, appreciating..
Your ability to transform an existing client into your most loyal client hinges upon your efforts to establish yourself as your client’s most trusted industry resource. Securing..
We are celebrating a big moment at Bridges Strategies: on Wednesday, HubSpot recognized us as a Silver-Tier Certified Agency Partner. While that may not seem like much to you, in..