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Bridges Blog
Inbound-marketing
Double Your Leads by Reallocating the Yellow Pages Budget
A Yellow Pages directory arrived at my Oklahoma City office last week. As I examined the book, it occurred to me that, while the directory was certainly slimmer than I remember as..
My Content is Valuable. Why Is My Inbound Marketing Not Working?
As a backlash from the disappointment with their inbound marketing, some business owners have reverted back to outbound marketing practices; but the top inbound marketing..
How B2B Inbound Marketing Makes Sales Easier
Successful implementation of inbound marketing blurs the lines between marketing and sales, making the sales process easier.
What are business owners doing with their yellow pages?
Have you said goodbye to your yellow pages? We’re Okies, but feel free to fill in “OKC” with your city’s name, except for those of you who live in San Francisco, where unsolicited..
How to Run an Inbound Marketing Campaign
Who is leading the pack in new client/customer acquisition in your market? Their secret probably is that they are using some form of inbound marketing to attract that new revenue...
What's All the Buzz About Agile Inbound Marketing?
Marketing, by its very nature, is always trying to stay one step ahead of the curve in terms of technology, philosophy and methods. This is why it comes as no surprise that..
Is Digital Marketing ROI Really the Best Around?
It is becoming harder and harder to resist the evidence that points to digital advertising as the most efficient tool to reach and convert potential customers these days.
Improve Your Social Media Strategy Results in 7 Steps
Over 4.26 billion people were using social media worldwide in 2021. That figure is expected to rise to almost six billion in 2027. So if you’re serious about maximizing your..
4 Reasons Why Inbound Marketing Lead Generation Can't Be Beat
Marketing has changed drastically in the last few years: ad blockers, zapping and streaming, spam filters - potential customers are increasingly more guarded about which content..
A Practical Guide to Building Inbound Marketing Campaigns
I love the word backwards. The Free Dictionary offers as one definition of this word:
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