BridgeRev is, first and foremost, an inbound marketing agency.
The inbound marketing methodology is part of the DNA of our business.
Whether you are looking to partner with an inbound marketing agency to drive ahead to inbound marketing success, or you're wanting to learn more about inbound marketing for the first time we're here for you.
What is Inbound Marketing?
Inbound marketing focuses on getting found by prospects that are looking for your product or service. It is called inbound to distinguish it from interruptive outbound marketing, such as TV and radio commercials.
The first step in building a successful inbound marketing campaign is to better understand two things:
Inbound Marketing Methodology
Once we understand the buyer personas and buyer’s journey, we collect other relevant data about your business and the market, in order to build an effective inbound marketing strategy.
Our strategy works in four parts:
How do you attract the right prospects?
The first step in turning strangers into leads is to attract them with information that is valuable and relevant to them. This usually translates to website traffic. We can facilitate several channels to attracting website traffic. The most powerful, efficient, and long-lasting is search engine optimization.
How do you convert & close them?
Once your prospective customer finds your website, how do we get them closer to winning them as a new customer? We convert them.
While inbound marketing can never fully replace a good salesperson working one-on-one with a potential client, a great inbound marketing campaign can move the prospect deep into the buyer’s journey.
Once the deal is closed and your customer is onboarding, inbound marketing helps you go above-and-beyond in delighting your new customer.
Marketing automation and email marketing provide the customer with relevant information based on their needs at the moment.
Delighting your current customers will pay dividends in upsells and renewals.
“Jake and Ashley live by the motto of results-driven-marketing. If you are looking for a marketing agency that will help you reach your revenue goals, look no further. BridgeRev has helped our business grow through proven forward thinking marketing methodologies and has earned our business for years to come.”
Max Bevan | NextThought Studios