I started my professional life telling jokes and introducing rock songs on the radio. Eventually, I became the top-rated afternoon drive radio personality in my local city at the time. While it was a glorious endeavor to act like a wise acre on the radio, it was the opposite of lucrative.
I got married and quickly realized that my family had material needs that the radio deejay career couldn’t satisfy. So, I started selling radio advertising.
After a few years of slinging radio spots, I ended up with a sales management job at a radio station that played Mexican music in Spanish.
I leaned into the culture shock and language barrier, learning the Spanish language and better understanding the Spanish-dominant Latino culture in the United States. I also made new friends.
When I was approaching 40 years old, I decided to take the leap and started my own business. I figured I should do it before I turned forty years old. Statistically speaking, whatever business I started would fail, so I should give myself time to recover when the business fails.
In 2012, I started a company called Bridges with one of my new friends, Ashley Quintana. As of this writing, Bridges has been in business for ten years. My partner, Ashley, is the CEO.
- Help Bridges’ clients with their revenue and growth goals by providing better strategies, better processes, and better technology.
- Make videos and written content to help entrepreneurs, business owners, and managers achieve their own revenue goals.
- Talk to business and industry leaders at conferences and association events.
Tomorrow, maybe I’ll be helping you.
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